- App store optimization (ASO): Optimizing the app’s title, description, keywords, and images to increase its visibility and ranking in app store search results.
- Social media marketing: Promoting the app on social media platforms such as Facebook, Instagram, and Twitter to reach a wider audience and encourage sharing.
- Influencer marketing: Collaborating with influencers or bloggers to promote the app to their followers and increase its visibility.
- App review websites: Submitting the app to app review websites such as TechCrunch or AppAdvice to increase exposure and drive downloads.
- Email marketing: Using email marketing to reach out to existing customers or subscribers and promote the app.