- Typography: Typography is an essential element of graphic design, and it refers to the art and technique of arranging type to make written language legible, readable, and appealing when displayed. It includes typefaces, fonts, hierarchy, and spacing.
- Colour theory: Colours play a significant role in graphic design as they can evoke emotions and influence the viewer’s perception. Understanding colour theory is essential to create visually appealing designs that convey the intended message.
- Logo design: A logo is a symbol or emblem that represents a brand or a company. It should be simple, memorable, and recognizable. Logo design involves a combination of typography, imagery, and colours.
- Layout design: Layout design involves arranging elements on a page to create a balanced and visually appealing design. It includes grid systems, white space, alignment, and hierarchy.
- Illustration: Illustration is the art of creating images to accompany written content. It is used in various applications such as books, magazines, websites, and advertising.